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Philips, Dell forge strategic supply alliance

Posted: 05 Apr 2002 ?? ?Print Version ?Bookmark and Share

Keywords:Dell Computer? CRT? computer? flat-panel monitor? storage device?

Royal Philips Electronics and Dell Computer Corp. have formed a five-year strategic alliance. As part of the deal, Philips will supply CRTs and flat-panel monitors, storage devices, connectivity solutions to Dell for use in computer systems. Dell will provide Philips with server and data-storage products, workstations, and PCs. The company will also market and sell a comprehensive range of Philips-brand computer peripherals, along with related products.

The companies will also collaborate on technology planning, marketing of optical-storage standards to serve the needs of customers. The cooperation between the two companies is expected to lead to higher levels of innovation and sharing of capabilities in supply-chain management, purchasing, and IT systems.

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