MIPS launched China operations

MIPS Technologies Inc. has established a subsidiary in China, named MIPS Technologies (Shanghai) Co. Ltd. The wholly-owned subsidiary includes an R&D center, as well as sales and marketing operations.

"The electronics industry in China is going through a rapid phase of growth and development as Chinese systems, software and semiconductor companies respond to the explosive market opportunity in China," said John Bourgoin, president, CEO. "MIPS is honored to play a role in assisting this development. Our expansion in China is an important step for us, and we believe that this will bring valuable products and solutions, technology and know-how to our customers in China."

MIPS designs and licenses high-performance 32bit and 64bit architectures and cores, which offer smaller dimensions and greater energy efficiency in embedded processors. MIPS-Based platforms are utilized in such high-growth embedded markets as digital set-top boxes, digital TVs, DVD recordable devices, broadband access devices, digital cameras, laser printers and network routers.

Kin S. Lai, MIPS chief representative for China, stated "Through the resources of our strategic partners and our R&D center, MIPS will enable domestic semiconductor companies to develop world-class SoC products. Our company has started to provide training and education programs to introduce the world's leading RISC architecture to engineering students across China. MIPS will offer our microprocessor IP products optimized for manufacturing foundries local to China to further stimulate innovation in the China semiconductor industry."