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Freescale, Virtio partner to speed up handset development time

Posted: 07 Jul 2005 ?? ?Print Version ?Bookmark and Share

Keywords:freescale semiconductor? virtio? software? virtual platform? vpmx31?

Freescale Semiconductor Inc. and Virtio Corp. disclosed that they have partnered to reduce handset development time by providing handset manufacturers with the ability to develop and test their software without waiting for hardware availability, which, according to their press release, dramatically reduces OEMs' time-to-market.

The Virtual Platforms from Virtio offer developers with added debug capabilities by providing visibility and control of software/hardware interactions that are more difficult to observe on the physical hardware platform. "The typical development cycle for a handset is 12 to 24 months. However, with the Virtual Platforms from Virtio that allows parallel software development, you can potentially reduce that development cycle by six to nine months," said Berardino Baratta, director of Wireless Strategy Office at Freescale.

"We have seen a huge reduction in our development time by being able to test and validate software before the first silicon samples are received. We then pass the benefit on to our customers with even more flexible and scalable roadmaps and reduced time-to-market for their handsets," Baratta added.

The VPMX31 Virtual Platform models the application development system for the recently announced i.MX31 multimedia applications processor. Available immediately, the i.MX31 is a 32bit applications processor for cellphones and other handheld wireless entertainment devices. It boosts multimedia, video and graphics performance while providing outstanding battery-power management, explained the two companies.

Commenting on Virtio's partnership with Freescale, Shay Ben-Chorin, president and CEO of Virtio, said, "Working with Freescale gives Virtio an inside look at products under development, ensuring the highest accuracy in our models. We work with them to jumpstart early software development and testing, a critical issue to the industry."




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