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Intel drives growth through localized computing solutions

Posted: 03 Aug 2005 ?? ?Print Version ?Bookmark and Share

Keywords:pc? microprocessor? computing? power supply? hardware?

Intel Corp. has opened four platform definition centers around the world to define locally relevant computing solutions based on Intel technology. The definition centers will identify environmental considerations and marketplace requirements specific to each geographic region, such as inclement weather, intermittent power supply, or specialized content needs for consumers and small businesses.

Intel platform definition centers are being established in four key markets: Bangalore, India; Cairo, Egypt; Sao Paulo, Brazil, and Shanghai, China. The centers will primarily serve the South Asian, Middle-East, African, Latin American, and East Asian regions respectively. Platforms defined in these centers may also be applied across other regions, including certain market segments in developed countries.

Each center is staffed with local ethnographers, designers, solution engineers and systems architects who will conduct in-depth research and analysis to drive platform development. In addition to delivering microprocessor technology, Intel is also taking a comprehensive platform approach by integrating hardware and software components that are tested and validated for interoperability. This will help make it easier for channel customers to build and bring platforms to market more rapidly, enhancing their competitiveness.

A learning PC was launched earlier this year with a local OEM in China to improve children's education. To that end, this PC incorporates such features as a physical key that allows parents to lock the PC into learning mode, plus a tablet monitor equipped with pen-based input for children to practice writing Chinese characters.

Another example of an integrated hardware and software solution from Intel is one recently developed to meet the growing IT needs of Internet cafe owners in countries including China and Brazil. The platform combines Intel motherboards with manageability software to allow for centralized monitoring and repair. Though initially designed for Internet cafes, this solution has broader benefits that can also scale to mature markets with minimal modification.

Intel is also working on robust computing solutions for rural areas and farming communities. In rural villages in India, for example, PC adoption has been hindered by environmental conditions such as heat, dust, and unreliable power sources. Plans for this platform solution will focus on addressing these problems and provide better operating conditions as compared to conventional PCs.

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