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Software platform weaves presence in Asia

Posted: 05 Aug 2005 ?? ?Print Version ?Bookmark and Share

Keywords:software? NetWeaver?

The need for a more enhanced integrated software solution to ease the delivery of business processes in today's work environment has been the main challenge of Alan Sedghi, president and CEO of SAP South Asia, in his keynote speech at the recent SAP Summit 2005 held at the Edsa Shangri-la Hotel, Philippines.

The NetWeaver is SAP's latest software application and has been the main attraction for the event and is flagged as a promising tool that would help initiate and instantiate new business strategies and processes in today's fast-paced business environment. It is an application builder that integrates business processes and databases from a number of sources while utilizing Web services technologies.

The software's technical foundation comes from the company's creation of its enterprise services architecture--a blueprint for service-based, enterprise-scale business solutions that offer increased levels of adaptability, flexibility and openness required to reduce total cost of ownership.

One of the most widely used applications of NetWeaver is demonstrated through mySAP-an e-business software integration tool used for enterprise platform ecosystems. The technology of mySAP provides users with access to applications and resources appropriate to their communication needs in customer relationship management, e-procurement, human resources or financial and marketplace channels.

Asia is one of the fastest growing regions for SAP Asia with strong Q2 growth in major markets such as Korea, Taiwan, Hong Kong, Malaysia, Singapore and Australia, and continues accelerated growth with other giants like mainland China and India. "In the first half of 2005," says Sedghi, "our software revenue grew by 38 percent over the same period in 2004." In Q2 alone, he added, their software revenue [excluding Japan] has grown to 22 percent. To date, The company's worldwide total revenues reached $2.4 billion in Q2 2005 with software revenues of $703 million.

As it continues to run in the market share race, SAP Asia's growth has been steadily increasing more than two percentage points per quarter on the average-from 63 percent in Q2 2004 to 72 percent in Q2 this year. "The engine of growth for software strength in the Asia-Pacific comes from the small and midsized enterprise market," said Sedghi. "We have closed 600 SME deals in the first half of 2005, 50 percent of them were done in Q2 this year-a 139 percent increase compared in Q2 2004," he added.

- Rey Buan Jr.

Electronic Engineering Times-Asia

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