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Bluetooth automotive market saw 141% growth in 2005

Posted: 06 Feb 2006 ?? ?Print Version ?Bookmark and Share

Keywords:Bluetooth? automotive? ABI Research?

The Bluetooth automotive market grew 141% in 2005 over the previous year, according to ABI Research. In the company's recently published report entitled "Automotive BluetoothHandsets, Headsets, Telematics, OEM and Aftermarket Installed Devices," ABI Research disclosed that the market grew significantly in 2005 and is showing healthy signs of this growth being a long term prospect.

Stuart Carlaw, principal analyst of wireless connectivity, observed that "several key factors have fallen into place and have driven the market to an unprecedented level." Although a number of factors affect the uptake of Bluetooth in the automotive environment, three drivers are clearly head and shoulders above the rest, said the report.

Awareness, familiarity and use of Bluetooth within the wider consumer base has grown significantly, and this has resulted in Bluetooth becoming a feature demanded by consumers, rather than pushed by manufacturers. Cellular handset penetration rates have continued to rocket, and appear set to continue in the same direction. Finally, the growing trend for hands-free driving legislation has played directly into the hands of the Bluetooth community and can be seen as the most influential driver, ABI Research reported.

However, Carlaw warned that there are still some significant barriers standing in the way of outright success for Bluetooth in this sector. "Resolving the issues of interoperability, reducing silicon and equipment costs, and penetration into consumer devices outside of the cellular handset will all be crucial to securing a solid future for Bluetooth in the automotive environment," Carlaw said in a statement.

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