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Actimagine codec increases Sharp MCU's video performance

Posted: 17 Feb 2006 ?? ?Print Version ?Bookmark and Share

Keywords:Sharp Microelectronics? Actimagine? ARM7? ARM9? BlueStreak?

Sharp Microelectronics of the Americas announced its collaboration with software developer Actimagine to increase video performance for its ARM7- and ARM9-based portfolio of BlueStreak MCU runs fast BASIC" target=_blank>microcontrollers (MCUs).

By incorporating an Actimagine codec, Sharp's SoC devices realize a fourfold increase in video decompression rates without any additional power consumption, said the press release.

"Sharp Microelectronics and Actimagine have been collaborating worldwide for over two years to help our customers meet their time-to-market demands for cost-effective high quality video and gaming products," said Al Franceschino, senior business development manager for Sharp's Bluestreak line. "The synergy between Actimagine's software IP and Sharp's SoC line has enhanced our ability to deliver complete system-level solutions to our customers while reducing their total bill of materials."

With Actimagine's software codec, Sharp's ARM7-based MCUs can now support Vector Graphics at 30fps and video at 24fps on a QVGA screen at 77MHz. Meanwhile, its ARM9-based MCUs can run Vector Graphics at 30fps and video at 24fps on a VGA screen at 266MHz.

"Power consumption is critical in the portable electronics market, with consumers demanding more functionality in an increasingly smaller form factor. Actimagine designed this codec to make optimal use of the available power, rather than requiring additional power," said Actimagine CEO Andri Pagnac. "Sharp's platforms are a good fit for the Actimagine software. When compared to architectures with similar process speeds, Sharp returns better performance. Additionally, Sharp's leadership in LCD and system solutions for video-centric applications gives us access to the fast-growing mobile electronics market."

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