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Intel backs wireless sensor networking startup

Posted: 29 Mar 2006 ?? ?Print Version ?Bookmark and Share

Keywords:Dylan McGrath? Intel Capital? New Enterprise Associates? Shasta Ventures? Arch Rock?

Intel Capital has joined with venture capital firms New Enterprise Associates and Shasta Ventures to provide a total of $5 million in Series A funding to Arch Rock, a startup founded in mid-2005 to provide Internet-enabled wireless sensor network technology.

Arch Rock bills itself as a developer of products that "enable wide adoption of wireless sensor networks within the broader context of Internet technology." The company says its products allow companies to apply business logic at all tiers of these sensor networks in order to capture new kinds of information from the physical world and harness that information through enterprise software and Web services applications.

According to Arch Rock, its vision is to help customers create and manage billions of sensor-based touch points with the physical world of matter and space and generate new actionable intelligence that can be leveraged in a wide variety of new industrial and consumer applications. The company says it is already deploying tailored customer solutions across several industries and applications, including industrial automation, logistics and information technology.

Following the funding, Forest Baskett, a general partner with New Enterprise Associates, Rob Coneybeer, managing director at Shasta Ventures, and Judy Estrin, CEO of Packet Design LLC, joined Arch Rock's board of directors, the company said.

Arch Rock disclosed that it plans to use the funds to expand the company team and its sales and marketing capabilities. The money will also be used to develop its portable operating systems, layered networking protocols and service-oriented architectures.

- Dylan McGrath
EE Times

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