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Avnet teams with UChips for mobile apps

Posted: 10 Nov 2006 ?? ?Print Version ?Bookmark and Share

Keywords:Avnet? UChips? 3D accelerators? mobile? distribution agreement?

Avnet Electronics Marketing Asia, an operating group of Avnet Inc., has signed a distribution agreement with UChips Inc., a solution provider of mobile 3D accelerators. Under the agreement, Avnet will market and support UChips products across Asia, including Australia, China, India, Korea, Malaysia, New Zealand, Philippines, Singapore, Thailand, Taiwan and Vietnam.

Through the extensive regional coverage, Avnet will distribute UChips' total solutions for mobile game, navigation and UI with high performance 3D hardware accelerator ASIC, 3D engine (EX3D) and software content.

"UChips strives to drive technological edge and values to customers. Avnet is definitely a business partner who shares the same vision and focus as ours," said Yong-Hwan, Jeong, CEO, UChips. "To provide truly a total solution to customers, we need a partner like Avnet with exceptional demand creation capability and engineering expertise, especially in the telecommunications and consumer electronics markets, to provide support from concept development to delivery."

"UChips' 3D total solutions offer customers strong competitive advantages in terms of ultra low power and high integration function with cost effectiveness. The unique strengths well address the surging demand of high functionality mobile devices," commented C.C. Lim, vice president of marketing, Avnet Electronics Marketing Asia.

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