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Indian module reaches foreign shores

Posted: 13 Dec 2006 ?? ?Print Version ?Bookmark and Share

Keywords:module? plug-in payment module? VeriFone? ZigBee? Innoviti Embedded Solutions?

A short-range wireless, plug-in payment module from Indian startup Innoviti Embedded Solutions Pvt. Ltd is being deployed in portable point-of-purchase payment terminals in half a dozen Asian countries and is said to be headed for others around the globe.

Built around a Chipcon 802.15.4 IC with a proprietary modified ZigBee protocol implemented on an accelerated 8051 core, the module rides VeriFone payment terminals but is being marketed under its own brand.

The Payezee module was designed and developed by Innoviti and is being contract-manufactured in Indonesia. It has been deployed in China, India, Indonesia, Malaysia, Nepal and Singapore, and it is slated to arrive in South America in six months and in Europe and the United States within a year, said Innoviti CEO Rajeev Agrawal.

Agrawal, like an increasing number of electronics engineers in India, is an advocate of brand recognition for Indian-designed and -developed electronics, believing that Indian companies should look beyond software and hardware design-outsourcing services to bring their own products to global markets.

Around 50,000 units ship annually, though that number will increase as the module enters new markets, according to Innoviti. The Payezee system comprises a mobile module and a base unit. The mobile unit plugs into a credit card machine through an RJ11 jack and can be designed to draw power from the mobile payment terminal, while the basestation connects through a telephone wire to the telephone socket.

The module has proved popular in restaurants, the company said, because it is portable and can be brought to the table, so the credit card does not leave the customer's sight at any point during the transaction.

In addition, Innoviti's DarkSpotBuster technology permits range extension to dark spots, and the module automatically configures the ZigBee interface to adjust to country-specific parameters, with no software or hardware design changes required. "We did this by implementing an autosense algorithm on the accelerated 8051 core," Agrawal said. The design supports AES-level security.

- K.C. Krishnadas
EE Times

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