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Dell promotes recycling, extends coverage

Posted: 14 Dec 2006 ?? ?Print Version ?Bookmark and Share

Keywords:Dell? recycling? PC?

As part of its commitment to recycling, Dell Corp. has launched free recycling of its products in a number of markets worldwide. The company claims to be the 'first' computer manufacturer to offer such program.

Dell expanded its services to several markets, including Brazil, China, India, South Korea, Mexico and Taiwan. Recycling services for consumers were either added or enhanced in Australia, Malaysia, New Zealand, Singapore and Thailand.

"Our efforts to make recycling free and easy are global," said Eric Gates, Dell's worldwide manager of asset recovery services. "We remain focused on raising consumer awareness about the importance of recycling and increasing the volume of products we recover from consumers."

Since November 2003, Dell has offered no-charge consumer recycling program for Dell-branded products in Europe. For its U.S. consumers, the company offered no-charge recycling of any brand of used computer or printer with the purchase of its branded computer or printer since 2004. Dell also works with organizations for donation programs of working computers.

In 2004, Dell began setting goals for its product recovery. It aims to recover 125 million kilograms of used products from customers by 2009.

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