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ST delays DVB-H development

Posted: 15 Feb 2007 ?? ?Print Version ?Bookmark and Share

Keywords:STMicroelectronics? mobile TV? DVB-H? mobile handset? Junko Yoshida?

STMicroelectronics (ST) disclosed Tuesday that it will delay development of its DVB-Handheld mobile TV chip.

Describing the current mobile TV market as "still uncertain," ST executives declined to predict when in the future its mobile TV chip solutions might be ready. The company promised a year ago at the 3GSM World Congress that its DVB-H-based chip would be ready by the beginning of 2007. Asked about the delay, Leon Cloetens, group vice president and general manager of ST's connectivity division, said it has instead been focusing on products such as Bluetooth/FM radio/WLAN combinations.

He insisted, however, that it's not abandoning the project. "This [mobile TV] is still the market we want to play," said Cloetens. Further defending the DVB-H delay, he said the fragmentation of mobile TV marketboth in terms of standards and marketsis "causing the delay of the mobile TV market as a whole," thereby justifying the company's move.

Even in Europe, DVB-H is still in the embryonic stage. Will Strauss, president of market researcher Forward Concepts, noted "The mobile TV market will start this year [and] ST has got to get in line."

By the time ST enters the market, it's likely that competitors will have completed work on a multi-standard mobile TV chip, which represents a step beyond the single-standard DVB-H chip currently gathering dust on ST's drawing board.

Qualcomm, for one, is working on what the company claims the Universal Broadcast Modem chip, that supports MediaFLO, DVB-H and terrestrial ISDB-T.

- Junko Yoshida
EE Times




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