Global Sources
EE Times-Asia
Stay in touch with EE Times Asia
?
EE Times-Asia > Manufacturing/Packaging
?
?
Manufacturing/Packaging??

Microsoft, Lenovo to establish R&D center in China

Posted: 20 Apr 2007 ?? ?Print Version ?Bookmark and Share

Keywords:R&D center? consumer electronics market? digital home?

Microsoft Corp. announced that it will set up its first joint research facility with Chinese partner Lenovo Group in Beijing, according to a report from Xinhuanet. The facility will be based in Lenovo's R&D center. Together with Microsoft staff, around 40 engineers of Lenovo will be part of the research team. Microsoft will be providing tools and training, as well as staff personnel.

According to Craig Mundie, chief research and strategy officer at Microsoft, both companies will try to identify opportunities in the consumer and mobile markets such as digital photography, digital media and the Internet. He added that joint center will develop products for Lenovo in corporate computing and digital homes areas, Windows value-added services, ultra-portal computing devices and smart handheld devices.

The two companies will also share intellectual property generated from the joint center, and Lenovo will be able to use the results in its R&D facilities in the United States and Japan.

Lenovo has played a critical role in Microsoft's success in the Chinese market, with over 30 percent of the market share in the country. Lenovo was the first Chinese computer vendor to announce in 2005 that it would only use legitimate OS in its computers, the report said. In 2006, Lenovo sold five million units of computers with Microsoft Windows OS, out of its eight million total shipments.

While the computer vendor will get technological support from Microsoft in the joint center, Lenovo will help the software giant to learn the habits of consumers and beef up further its presence in the Chinese market from computers to other devices.




Article Comments - Microsoft, Lenovo to establish R&D c...
Comments:??
*? You can enter [0] more charecters.
*Verify code:
?
?
Webinars

Seminars

Visit Asia Webinars to learn about the latest in technology and get practical design tips.

?
?
Back to Top