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Lack of 3G killer apps prompts return to 2G

Posted: 23 May 2007 ?? ?Print Version ?Bookmark and Share

Keywords:3G mobile applications? 3G applications? killer apps?

Data from Korea Telecom Operators' Association revealed an increasing number of 3G mobile subscribers returning to 2G.

This is according to a report from The Korea Herald, which cited data showing some 1,265 3G subscribers switched back to 2G services in February, 2,267 in March, 2,200 in April and 2,416 on May 1-17.

Industry watchers attributed the trend to lack of compelling services in 3G. They added that users do not find 3G services, such as video calls, fast music/movie downloads and enhanced roaming services, necessary. Even Japan, which has a 3G penetration rate approaching 74 percent, failed to find killer applications for 3G.

Korea Telecom Freetel (KFT) saw 267 subscribers revert to 2G in February, 941 in March, 1,004 in April and 1,372 this month. KTF currently has about 500,000 3G subscribers. Also, SK Telecom (SKT) had 827 subscribers switching from 3G to 2G in February, 1,013 in March and 924 in April.

The operators, however, noted that majority of downgrading customers did not change carriers. In April, 57 percent of KTF and 96 percent of SKT customers stayed with the same network.

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