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Solution supports DivX playback in DVD players

Posted: 04 Sep 2007 ?? ?Print Version ?Bookmark and Share

Keywords:DVD SoC? high-definition DivX? DivX content playback?

Sunplus Technology Co. Ltd has launched its new-generation DVD player platformthe SPHE8203Awhich is claimed to be the first SoC solution to support DivX high-definition content playback.

Sunplus' SPHE8203A DVD turnkey solution has a number of multimedia added-on features, such as DVD servo control, MPEG1/2/4 video decode, MP3/AAC/PCM audio decode, USB and card reader functions, DVB transport stream demultiplexing, and HDMI 1.2-compliant transmitter. The high compression and performance of DivX HD enables consumers to enjoy true HD A/V entertainment with legacy DVD-9 discs on DVD players using SPHE8203A, at a price point more cost-effective than next-generation blue-laser players.

SPHE8203A also supports many advanced features such as built-in up-scaler, 3D de-interlacer, and 1080p HDMI transmitter, which eases direct connection of a DVD player to any Full-HD TV. With the on-chip DVB transport stream demultiplexer and rich I/O configurations, more feature-up applications receiver could be built easily.

"We are excited to work with Sunplus to offer a solution to market that will enable our customers to support the playback of DivX HD content," said Kevin Hell, acting CEO of DivX Inc. "Thanks to the strong growth in HD recording devices and the emergence of sites with high-quality, HD content, there has been a recent explosion in the amount of compelling HD content available in the DivX format. We look forward to bringing the DivX HD experience beyond the PC and enabling consumers to enjoy their contents on a wide variety of devices through Sunplus' new SoC solution."

"Sunplus keeps developing IC and system solutions that meet leading-edge technology and standards in the market. We look forward to seeing consumers surprised as they experience the amazing video quality presented by DVD players embedded with the new-generation Sunplus DVD SoC solution, the SPHE8203A," said C.C. Huang, the chairman and CEO of Sunplus.

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