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Cisco enters collaborative cooperation with China's Haier

Posted: 27 Sep 2007 ?? ?Print Version ?Bookmark and Share

Keywords:collaborative cooperation? home networking technology? China market?

Cisco and the China's Haier Group have entered a wide-ranging collaborative cooperation on a broad range of opportunities in both the Chinese and international markets.

Under the terms of the cooperation, Cisco and Haier announced their intention to explore sharing best practices in group management and processes, financial management and controls, strategic investments and capitalization cooperation, construction of information infrastructure and home networking systems.

Haier has diversified operations throughout the world and has 50,000 employees and is expanding its brand in international markets. Over the last two years, the group has been venturing into the networked appliance market by combining its advantages in product development, marketing and channels operations, aided largely by networked information technology.

The Chinese manufacturer is also a large and strategic Cisco customer in China. The group's world-class adoption of networked information technology relies on Cisco equipment throughout its operations.

Zhang Ruimin, CEO of Haier, said, "It is Haier's aim to construct an outstanding business model, so as to develop into a world leading white goods manufacturer. We believe it is necessary to take advantage of Cisco's business practices as a model for efficient international expansion, particularly in areas like customer service that rely heavily on networked information technology."

"The network has become a platform for communication between people, bringing brand-new experiences to our life. In our cooperation with Haier, Cisco will share its experiences in using networking technologies to improve corporate competitiveness, drawing on the local management and operation practices of Haier," said Thomas Lam, President of Cisco China. "At the same time, we will deepen our commitment to the market for home and individual users, to provide personalized and innovative networking experiences for consumers."

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