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Sub-$100 Linux phone offers 3G functionalities

Posted: 05 Feb 2008 ?? ?Print Version ?Bookmark and Share

Keywords:entry-level 3G handsets? Linux mobile phone? Nexperia?

NXP Semiconductors and Purple Labs have released a 3G Linux reference feature phone offering video telephony, music playback, high-speed Internet browsing and video streaming at a transfer price below $100. The Purple Magic phone serves as a reference design for phone manufacturers creating entry-level 3G handsets, including those targeting mobile markets such as Southeast Asia, Eastern Europe and Latin America.

According to the GSA mobile industry trade group, there are now 197 commercial 3G/WCDMA networks in 87 countries, but the adoption of 3G services is concentrated in mature European and Asian markets. The viability of 3G services in emerging markets requires large volumes of affordable data-capable devicesand the 3G Purple Magic has been highly optimized specifically to meet this market challenge.

"During the recent holiday period, mobile operators were purchasing entry-level 3G phones for $120 to $145," said Simon Wilkinson, CEO of Purple Labs. "Leveraging our Linux technology, the Purple Magic design now enables manufacturers to deliver compelling 3G products at a transfer price below $100."

NXP offers 3G and 3.5G multimedia platforms running on a single ARM926 processor core. The Nexperia Cellular System Solutions with Linux support true UMTS performance, delivering seamless service coverage in 2G and 3G networks as well as advanced multimedia features that allow consumers to take full advantage of next-generation applications and mobile operator services.

"NXP believes in Linux as the basis for the next generation of mobile handset innovation," said Dan Rabinovitsj, senior VP and general manager, cellular business unit at NXP. "We've been working closely with Purple Labs to develop Linux-based mobile terminals that meet the cost and performance requirements of the mass market. Our joint achievement is to bring the advantages of an Open OS environment to the mass market based on industry leading silicon and software."

Added Wilkinson: "While the mobile Linux industry has largely concentrated on high-end devices, the Purple Magic is the first 3G Linux mass-market reference feature phone available today."

The Purple Magic phone will be exhibited at the Mobile World Congress in Barcelona, Spain on February 11-14.




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