Nvidia finds new partner in MotionDSP

Nvidia Corp. is collaborating with MotionDSP, a developer of digital video software applications and a new Nvidia CUDA ecosystem partner.

MotionDSP relies heavily on the computation power of NVIDIA CUDA technology to accelerate its breakthrough video enhancement software that significantly improves the visual quality of consumer-created videos.

As proof that Nvidia GPUs deliver more than just graphics rendering horsepower, MotionDSP engineers were able to achieve a 500 percent increase in numerical software performance after porting to CUDA. MotionDSP's video enhancement technology allows users to clean up videos from cell phones, still cameras, camcorders, or the Internet. By tapping into the many parallel cores of Nvidia GeForce GPUs, and utilizing the CUDA technology, MotionDSP's software can immediately achieve real-time performance, something not attainable with today's CPUs.

"MotionDSP's powerful video software is one of the first consumer applications to use the power of CUDA, and will provide a new benchmark for consumer video processing on PCs," said Dan Vivoli, senior VP of marketing at Nvidia. "MotionDSP's technology has also been universally acknowledged by press, analysts, and consumers as the best on the market for improving consumer video. As the pioneer in visual computing, our partnership with another visual software innovator made perfect sense."

MotionDSP's software, codenamed "Carmel", uses sophisticated multiframe methods to track every pixel across dozens of video frames, and reconstruct high-quality video from low-resolution sources. MotionDSP's software significantly reduces compression and sensor noise, improves resolution, and corrects for poor lighting conditions.

"CUDA redefines what the PC is capable of achieving in computing. In our case, CUDA enables MotionDSP's software to run in real-time, allowing our Ikena software to evolve from an offline video forensics tool to a real-time consumer application," said Sean Varah, CEO of MotionDSP. "Our CUDA-powered Carmel software will be easy enough for anyone to use and will make powerful video processing on any NVIDIA-based PC a ubiquitous reality."

MotionDSP expects the retail version of its consumer software to be released in Q1 09.