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Intel drives broadband initiative in India

Posted: 02 Apr 2009 ?? ?Print Version ?Bookmark and Share

Keywords:India broadband? Intel initiative? telecommunications?

(L-R) Intel South Asia sales and marketing director Sandeep Aurora, BSNL Punjab Telecom circle general manager Kamal Kumar, Intel World Ahead Program general manager and sales and marketing group VP John E. Davies, and PCO Association president Rajendra S.V.

Intel Corp., in partnership with BSNL, PCO Association and ItzCash, has launched the ePCO initiative in Chandigarh, India, which aims to drive self-employment, bridge the digital divide and increase IT adoption in semi-urban and rural areas.

"The ePCO is an excellent step in making technology more affordable and accessible to a much larger number of people in India. We have around 200 ePCO's operational pan India and have rolled out the program in six states till date. This initiative is in line with Intel's objectives in bringing together industry support in accelerating broadband connectivity in the country that can act as an economic growth driver. Intel is thankful to all the partners who are coming together to drive this wonderful initiative," saidJohn E. Davies, VP, sales and marketing group and general manager, Intel World Ahead Program.

Rajendra S. V., president, PCO Association, commented, "PCOs have become extremely popular and have succeeded in taking telecommunication to the rural areas already. Leveraging on the existing market penetration, this will be a great opportunity to take broadband to rural India. The ePCOs offer a good revenue model."

The ePCOs, through this program, will be able to offer multiple online services to citizens including:

? Railway, airline and bus ticket booking
? Utility bill payments (electricity, water, telephone)
? Mobile recharges
? Chat and Internet browsing facility
? Insurance and banking
? College admission forms
? Other online transactions: cinemas tickets, DTH TV subscriptions, astrology matrimonial, shopping etc.
? Video communication facilities

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