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Smart phones, tablets expand TFT LCD display market

Posted: 16 Sep 2010 ?? ?Print Version ?Bookmark and Share

Keywords:TFT LCD? displays? market report?

Market research firm iSuppli Corp. forecasts that the growth of smart phones and tablet PCs will drive the market TFT LCD display market to ship 2.3 billion units in 2010. Reflecting an increase of 28.1 percent over 1.8 billion units in 2009, this reflects the fastest growth of the market in three years, since an increase of 49.8 percent in 2007.

"Sales of smart phones and tablets are booming in 2010 courtesy of the iPhone, the iPad and a range of competing products," reported Vinita Jakhanwal, director of small and medium displays research at iSuppli. "Because such devices focus on delivering a high-quality user experience, many are employing TFT-LCD displays that offer bright, sharp imagesa move that represents a boon for the suppliers of these displays."

The market watcher adds that global smart phone shipments are set to rise by 35.5 percent in 2010, while tablet PC shipments are projected to grow by 787.3 percent, this growth driven almost exclusively by the Apple iPad.

Inspired by the iPhone 4, smart phone makers are adopting TFT LCDs using in-plane switching (IPS) technology, iSuppli said. IPS supports a wider viewing angle and better picture quality in terms of presentation of color than a conventional LCD, while consuming less electricity, according to the firm.

All TFT-LCD suppliers now are making alliances or developing their own technology so that they can offer IPS displays to their smart phone and tablet customers, iSuppli said.

Meanwhile, iSuppli's electronic display research notes that active matrix OLEDs are also growing in the small/medium display market. AMOLEDs are expanding because of the rise of the Android smart phone market, the firm said.

However, the growth in TFT LCD shipments is expected to slow in 2011 as the expansion of the smart phone and tablet markets cools to more normal levels, iSuppli warned.

- Dylan McGrath
EE Times

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