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AUO launches 15.6-inch 3D autostereoscopic display

Posted: 14 Jun 2011 ?? ?Print Version ?Bookmark and Share

Keywords:glass-free? 3D display? autostereoscopic?

AU Optronics Corp. has unveiled its newest 15.6-inch glasses-free 3D display at Display Taiwan. The event served as a launching pad for a handful of new components, all of which show how far Taiwan has advanced in the optical technology race.

The AUO display uses face-tracking technology and a lenticular lens display to adjust the viewing angle as the viewer moves in an effort to eliminate the so-called dead zones of many autostereoscopic displays. The display, aimed at PCs and monitors, supports high-definition video and concurrent 2D and 3D modes for text overlays on 3D video and images. It will be in production in the fourth quarter.

Spurred by rapid consumer acceptance, 3D TV's market penetration is projected to exceed 10 percent in 2011 and 50 percent in 2013, overtaking connected or Internet TVs. Consumer demand has also prompted local technology companies in Taiwan to develop and release new lines of 3D and Internet-enabled televisions in the second half of this year. Read more about the story here.

As in many other areas of electronics, Taiwan has been a fast follower with plenty of sweat if not always as much market volume or cash as its neighbors to the north.

Taiwan's display makers are struggling, said Sam Shen, senior industry consultant for the Market Intelligence and Consulting Institute, a government think tank focused on the country's electronics industry.

"Taiwan has several panel makers, but they are not big enough in economic scale," said Shen. "LCDs are like DRAMs in that you have to invest heavily for each new generation so it's a game of unit volumes," he said.

Nevertheless, Taiwan could reap as much as 40 percent of the global revenues for LCD panels in 2011, according to the Photonics Industry and Technology Development Association of Taiwan, one of the hosts of the event.

- Rick Merritt
??EE Times

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