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Collaboration aims to market HD-PA

Posted: 21 Jul 2011 ?? ?Print Version ?Bookmark and Share

Keywords:HD-PA? audio IC? audio quality?

STMicroelectronics Inc. and Soundchip SA, a Swiss-based electro-acoustics consultancy and originator of the High Definition Personal Audio (HD-PA) standard, has partnered to bringing HD-PA to market. According to the two companies, their competencies in audio system and semiconductor technology, product design and industrialization methods, audio software and sales and marketing will enable them to push their collaboration.

HD-PA represents an authoritative statement of sound quality for personal audio systems. Unlike other approaches that focus on the quality of sound produced at the source, HD-PA offers a new and authoritative approach for driving innovation in personal audio at the ear, considering and addressing the influence of important environmental factors such as noise.

The companies plan to deliver HD-PA Platforms and HD-PA Ready components that integrate their technologiesSTMicro's audio ICs for sound reproduction and noise cancellation and MEMS microphone sensing and Soundchip's audio system technology for sound at the ear. They present unbeatable combination of performance, reliability and speed to market, the companies stated.

The substantive collaboration will see STMicro license patented personal audio technology from Soundchip, becoming an active supporter of the HD-PA standard. Soundchip, on the other hand, will access design software tools from STMicro and promote the company's HD-PA Ready silicon. The intellectual property that STMicro is licensing from Soundchip provides access to a comprehensive set of technological resources that enable STMicro to deliver to its customers HD-PA-compliant sound performance in ICs designed for modern headsets and headphones.

"STMicro is already a global leader in the design and high-volume manufacturing of ICs and MEMS, and we anticipate that by adopting the HD-PA standard and Soundchip technologies, our devices will provide customers with a thoroughly compelling sound experience," said Benedetto Vigna, MEMS, sensor and high-performance analog division general manager at STMicro. "Developing HD-PA-compliant devices demands the close association of silicon and acoustics. Our cooperative efforts with Soundchip underpin our commitment to providing customers with market-leading audio technologies."

"Soundchip has a wealth of experience in the design of high-performance audio systems technology for personal audio. Partnering with STMicro to bring HD-PA to market makes absolute sense as we share a common vision for audio technology at the ear and STMicro has the ability to transform innovative ideas into world-class silicon available to customers on a global scale, said Mark Donaldson, Soundchip CEO.

STMicro expects its first HD-PA Ready silicon devices to be available in sampling quantities at the beginning of 4Q11.





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