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Toshiba adjusts NAND flash memory production at Yokkaichi

Posted: 25 Jul 2012 ?? ?Print Version ?Bookmark and Share

Keywords:NAND flash memory? Yokkaichi plant? NAND flash market?

In a report from Business Wire, Toshiba Corporation has announced an adjustment to production of NAND flash memory at its Yokkaichi Operation plant in Mie Prefecture, Japan. The adjustment will cut the company's production by approximately 30 percent.

NAND flash memory has experienced an oversupply which resulted in continual price declines since the beginning of the year. Toshiba responded to this by adjusting shipments to the retail market since June. More recently, the company plans to reduce inventory in the market and improve the overall balance between supply and demand.

High growth rates are forecast for PCs and Smartphones, the drivers of global market demand of NAND flash memory, and the supply and demand balance is expected to improve in the current quarter, from July to September. Along with this, Toshiba will implement a timely production adjustment to encourage early restoration of the balance in supply and demand and improve the overall market conditions ahead of the anticipated rise in demand. Toshiba will continue to closely monitor the NAND market and re-examine production at Yokkaichi as necessary.

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