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iPhone 5 to boost smartphone shipments past 1B-mark in 2016

Posted: 17 Sep 2012 ?? ?Print Version ?Bookmark and Share

Keywords:iPhone 5? smartphone shipment? in-cell touch?

The latest report from NPD has suggested that smartphone shipments are seen to reach 567 million this year, and nearly double by 2016 as new phones, such as the iPhone 5, continue to enter the market.

The market research firm said Apple's iPhone 5 will be a key product for the smartphone market in 2H12. Apple shipped more than 140 million phones in 2010 and 2011, and it is expected that smartphone shipments will continue to rise as users upgrade to the new iPhone, added NPD.

Despite the excitement surrounding the new iPhone, the volume of new smartphone shipments is lower than expected. NPD DisplaySearch downgraded its 2012 forecast of new purchases from 220-230 million to 177 million. The volume of replacement phones, however, is expected to increase as new smartphones enter the market.

Figure: Smartphone Shipment Forecast
Source: NPD DisplaySearch September 2012.

In addition to creating excitement in the smartphone market, Apple's iPhone 5 is expected to implement new component and system technologies. One of its most anticipated new technologies is in-cell touch, using a touch sensor integrated into the display panel. This approach can improve the performance of the display, and most importantly, reduce the thickness of the display-sensor combination by as much as a half-millimeter.





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