ROHM's PMIC tweaked for latest Atom platform

Dr. Takahisa Yamaha , Managing Director and Head of ROHM Semiconductor Division said "Our PMIC represents more than just a successful IC design. It represents a strong collaboration with Intel's Mobile and Communications Group that allows Intel to release a cutting-edge tablet SoC platform. Customers will enjoy the benefit of a fully integrated PMIC which delivers improved battery life and higher integration."

In describing the new PMIC, Dr. Yamaha added, "Intel's most advanced process technology delivers the highest performance with the lowest power consumption in the tablet market."

Stephen L Smith, Intel Vice President and Director, Tablet Platform Development said: "Intel is happy to collaborate with ROHM as one of our ecosystem suppliers to offer a competitive power management solution for the next -generation Intel Atom platform. ROHM provides a valuable capability in developing and bringing to market energy efficient power delivery ICs critical for Intel's next generation Atom-based tablets."