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Organic NVM utilised in e-tags to track fake consumer goods

Posted: 26 Mar 2013 ?? ?Print Version ?Bookmark and Share

Keywords:non-volatile memory? electronic tags? counterfeiting?

Norway-based Thin Film Electronics has received an order for use of its organic non-volatile memory in electronic tags to deter the counterfeiting of branded goods such as designer apparel and even computer software.

The main reason why electronic labels trump printed and woven is that the latter two are easily copied. Thin Film's smart labels have electronic signatures unique to an individual manufacturer or even a particular product line.

The brand protection system includes labels with embedded memory and a handheld reader that verifies the labels authenticity. The labels can be applied to a product in the same way as conventional labels and can be designed to withstand harsh environmental conditions, according to the company release.

Thin Film did not identify who has ordered the system except to say it is a global vendor of packaged consumer goods. Nor did Thin Film identify the value of the order.

- Peter Clarke
??EE Times





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