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China's ICT market to gain from second reform, says analyst

Posted: 27 Nov 2013 ?? ?Print Version ?Bookmark and Share

Keywords:IDC? ICT market? second reform? economic growth?

IDC predicts that by 2020, more than half IT asset of over 50 percent Chinese companies will be in the third-party software defined data center, over 60 percent of the enterprise storage capacity will be transferred to the cloud service providers, over 30 percent of Chinese top 500 companies will apply the artificial intelligence-based question-answering system to operation of call centers and retail stores businesses and the pricing mechanism based on value and transaction will be extensively applied to big data service.

By 2020, nearly 100 percent Chinese Internet users will be mobile Internet users with the total number of 840 million and the popularity rate of over 60 percent. Fifty percent of cars delivered to China will be terminals of giant Internet and Internet of Things.

More than 25 percent of the major companies will use the "Sense-Response" business model to replace the "Make-Sell" model, and 50% of the Chinese top 500 Companies will adopt social business to re-define the market and customer service function.

IDC forecasts that the 3rd Platform will be the mainstream of ICT market in 2020, accounting for 44.1 percent of the enterprise IT market, which rises from 22.6 percent in 2013. The accumulative market size of the 3rd Platform during 2013-2020 will be up to $195.4 billion, with an average annual growth rate of 22 percent, far higher than the average growth rate of ICT market.

3rd platform becomes mainstream of ICT market

The future ecosystem will be an era of "user is king and platform is queen." All vendors will provide services for users around the platform, whether to build a platform by themselves or become an indispensable part of the platform.

Meanwhile, they have to be competent with personalized sales to new large-scale users. Internet companies, telecom operators, innovative industry solutions providers, exclusive industry equipment or service providers, and industry users will all be new business partners of traditional IT vendors.

New ecosystem need novel cooperation strategy

According to IDC, by 2020, 120-150 Chinese companies (95 companies in 2013) will rank among the Fortune 500 List, accounting for one-third of the total, and by 2020, China's outbound tourists will be 300 million, the per capita GDP of China's first-tier cities—Beijing, Shanghai, Guangzhou and Shenzhen, will reach $30,000.

Those born in the 90s will become the backbone of employment and consumption, and the aged (more than 65 years of age) will be 20 percent in 2020. All these changes require ICT vendors to continuously innovate to prepare for global service of enterprise and individual users, China's consumption upgrading, and consuming behaviors of the generation after 90s and the aging trend.

"In order to adapt to the four changes, it is critical for ICT vendors to make full sense of and explore the connotation and influence of the second reform; learn about the general trend in 2020; make overall arrangements and plans in advance in the aspects of market entry time, creation of core competence and development of new co-operation strategies; and use the Internet open-source and openness, equality and democracy to re-define the target industries and consumers to gain continuous success in the ICT 3rd Platform era," noted Lianfeng Wu, associate VP, vertical industry research & consulting, IDC China.

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