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10 predictions for Malaysia's telecom market

Posted: 30 Jan 2015 ?? ?Print Version ?Bookmark and Share

Keywords:telecommunications? OTTP? LTE? telecom?

6. Mobile voice revenue will start to decline for the first time ever

After a very slow growth of only 2 per cent in 2014, mobile voice revenue is expected to finally decline for the first time ever in 2015. This is driven by over-the-top players (OTTP) and LTE adoption, as LTE provides comparable VoIP experience compared to the traditional voice service.

7. Mobile data experience will be enhanced with LTE-Advanced carrier aggregation

LTE adoption in Malaysia is expected to double to 1.6 million users in 2015, while mobile data usage by LTE users is expected to be higher than 3G users. This will drive LTE data traffic in Malaysia. Mobile service providers are expected to implement LTE-Advance Carrier Aggregation in 2015 to enhance mobile data experience of their users.

8. Spectrum strategy will be redefined to meet the exponential increase of mobile data demand

Mobile data user penetration is expected to increase to 67 per cent of total mobile users in 2015. In order to cater for the exponential increase of data demand, mobile service providers are expected to redefine their spectrum strategy. This includes further refarming 2G spectrums for 3G or LTE technologies, spectrum leasing with other players, lobbying for new spectrums and small cell deployment.

9. Telecom providers will begin monetising their data internally and externally

In 2015, mobile service providers are expected implement big data and monetise their internal data with simpler use cases such as to improve customer experience and reduce churn, before exploring more complicated use cases. Data monetisation will be important for mobile service providers to show their retain subscribers and create new revenue streams in order to retain growth.

10. Telecom providers will expand ecosystem partners and drive the market as M2M evolves to IoT

IoT is expected to happen in Malaysia in 2015, starting with highest potential verticals. These initiatives are driven by the government and multinational manufacturing companies based in Malaysia. It is important for telecom providers to start building their ecosystem partners and identify opportunities in different verticals, in order to capture their opportunities in IoT market.


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