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Start-ups highlight plethora of wearable IoT devices

Posted: 25 May 2015 ?? ?Print Version ?Bookmark and Share

Keywords:Indiegogo? wearable? IoT? Indiegogo? Tzoa?

The recent event hosted by incubator Wearable World brought together the two seemingly disparate worlds of crowdsourced start-ups and established tech companies that vie for a coveted spot in the Internet of Things (IoT) map. The 2015 Wearable World Congress brought a dozen successful hardware and services start-ups to showcase their offerings aimed at the IoT market.

Hardware start-ups want to build lean, Indiegogo CEO and co-founder Slava Rubin told attendees, and those start-ups often use crowdfunding as a way to augment their staff. Recently, venture capital firms have taken to crowdfunding platforms as a way to determine whether a start-up has truly developed a product that fits a market, he said.

The result may be a more robust climate for start-ups, as well as a wider variety of devices offered by major vendors.

Emotiv's wearable EEG device

Emotiv's wearable EEG device

Some of the companies exhibiting on the expo floor hope to use their wearables for science, measuring air quality or tracking brain waves. Others aim to add sensors, cameras and connectivity to today's analogue wearables.

Track the environment as you go

Tzoa (pronounced "zoa") is in the midst of a crowdfunding campaign to bring air quality measurement close to your body. A member of the Wearable World accelerator, Tzoa's developers have created a wearable with internal sensors to measure air quality, temperature, humidity, atmospheric pressure, ambient light and UV exposure. Tzoa connects to a smartphone over Bluetooth, with the goal of creating a crowdsourced map of environmental data in real-time.

Tzoa measures two kinds of particulate matter, PM10 (dust, allergens and asbestos) and PM 2.5 (carcinogens). The company has developed a research device (which is not a wearable) that is designed to be always-on with a larger battery than its wearable version. Both devices have the same base technology: a fan draws in air to the device, which then hits a laser and enables particle counting through refracted light.


This wearable set of sensors is designed to help people make more informed choices about where they play and exercise.

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